Jen On a Jet Plane Custom Link In Bio Landing Page

Client Need

Jen Ruiz, an established author and travel writer behind Jen on a Jetplane, faced a technical challenge with her website built on the Trellis framework.

While her existing site served her blog content well, its styling limitations prevented her from creating a versatile “link in bio” landing page that could serve as a central hub from her social media profiles.

Without this crucial marketing tool, Jen was missing opportunities to direct her social media followers to her various content offerings, books, and services.

She needed a solution that would provide the flexibility of a custom landing page without compromising her existing website design or requiring a complete rebuild of her site.

Solution

We developed a creative solution for Jen that worked within the constraints of her Trellis framework site while meeting her need for a versatile social media landing page.

By leveraging Gutenberg blocks, we built a customized “link in bio” style page that maintained consistency with her brand while offering the flexibility she needed.

The landing page was strategically designed to serve as a central hub for Jen’s social media followers, providing clear pathways to her books, travel content, and other offerings.

We carefully implemented the solution in a way that complemented her existing website design rather than conflicting with it, ensuring a seamless user experience regardless of how visitors accessed her site.

This solution gave Jen the marketing tool she needed to maximize her social media presence without requiring a complete website overhaul.

The custom landing page effectively bridged the gap between her social media platforms and her various content offerings, enhancing her ability to connect with her audience.

Building on our successful relationship, we later rebuilt both her main website and the start page using our preferred Kadence framework in a recent project, further enhancing her site’s performance and flexibility.