June 12, 2023

Must Have WordPress Plugins to take your site to the next level

June 12, 2023
Discover essential WordPress plugins for bloggers and small businesses. Elevate your site’s performance with our top picks!

In the ever-evolving digital landscape, where the online presence of small businesses and bloggers holds immense significance, WordPress continues to reign supreme as the go-to platform for creating dynamic and engaging websites.

The key to successfully making your WordPress site work for you is utilizing the wide range of available plugins.

In this post, we will share WordPress plugins that can transform your website from ordinary to extraordinary.

Whether you’re a budding blogger seeking to captivate your audience or a small business owner looking to boost your online performance, the right combination of plugins can take your site to the next level.

This is a curated selection of essential WordPress plugins. Ones that cater specifically to the unique needs of small businesses and bloggers.

wordpress plugin repository on computer screen

Recommended WordPress Plugins for Small Businesses and Bloggers

Pretty Links

Pretty Links is a versatile WordPress plugin that simplifies the management of your website’s links. It allows you to create clean and branded short links, which is handy for affiliate marketing, tracking click-through rates, and making lengthy URLs more user-friendly. 

With Pretty Links, you can monitor link performance through built-in analytics, helping you optimize your online marketing efforts.

I personally use Pretty Links to share affiliate links and branded links for various things easily.

Folders Pro

Folders Pro is a WordPress plugin designed to enhance the organization of your media library and other website content. 

It simplifies managing and categorizing images, videos, and other media files by introducing a folder-based structure. 

This plugin is convenient for content creators and website managers who want to keep their site content and assets well-organized and easily accessible as it grows.

The free version is installed on all website design clients of Studio117 Creative.  The Pro version offers some additional functionality.


GiveWP is a powerful donation and fundraising plugin for WordPress, commonly used by nonprofits and charitable organizations. 

It enables you to create custom donation forms, accept online payments, and efficiently manage donor information. 

GiveWP helps streamline the collection process and supports various payment gateways, making it an essential tool for online fundraising campaigns.


Imagify is a WordPress plugin specializing in image optimization. It automatically compresses and optimizes images on your website, reducing file sizes without sacrificing quality. 

Faster loading times and improved user experiences are among the benefits of using Imagify, contributing to better SEO rankings and overall site performance.

WP Rocket

WP Rocket is a premium caching plugin for WordPress that’s highly regarded for its impact on website speed. 

It optimizes site performance by caching static content, minimizing HTTP requests, and implementing various speed-enhancing techniques. 

WP Rocket is known for its user-friendly interface, making it an excellent choice for beginners and experienced users looking to improve their website’s loading times.

Link Whisper

Link Whisper is a valuable SEO plugin for WordPress designed to simplify internal link building. 

It analyzes your website’s content and suggests relevant internal links, helping to improve SEO and user navigation. Link Whisper can save time and ensure your content is well-connected, enhancing user experience and search engine rankings.


Orderable is an all-in-one plugin that’s designed to work with WooCommerce for restaurant owners. 

It handles pretty much everything for your online restaurant. It will even install WooCommerce for you, if necessary. 

Once installed, you only need to add your menu items, process orders, and deliver them. 

Restrict Content Pro

Restrict Content Pro is a robust membership and subscription plugin for WordPress. 

It empowers website owners to create and manage subscription-based content, restrict access to specific parts of their site, and seamlessly handle member registrations and payments. 

This plugin is an excellent choice for businesses and websites aiming to monetize their content or offer exclusive access to subscribers.


LearnDash is a premier WordPress plugin for creating and managing online courses and e-learning platforms. 

It provides comprehensive features for course creation, quizzes, certificates, and a user-friendly learning management system (LMS) interface. 

With LearnDash, you can quickly transform your WordPress website into an effective e-learning platform.

The Events Calendar

The Events Calendar is a highly popular WordPress plugin for managing and displaying events on your website. 

It offers a flexible and customizable event management system, allowing you to create event listings, calendars, and ticketing systems. 

This plugin is perfect for organizations, businesses, and individuals looking to efficiently showcase and manage events on their websites.

UpdraftPlus Backups

UpdraftPlus Backups is a reliable backup plugin for WordPress. It enables you to schedule automatic website backups, including files and databases, and securely store them on various cloud storage services. 

In case of data loss, hacking, or website issues, UpdraftPlus simplifies the process of restoring your website to a previous state, ensuring data security and peace of mind for website owners.

Backing up your website offsite is one of the best things you can do for your website.  While WordPress is an amazing platform, it is robust, with many moving parts that can sometimes not agree with each other.

In that case, it can potentially take your website down.  But with backups of your website stored somewhere else, you can easily restore it and get it back up so business can go on.

The right WordPress plugins can be the secret sauce that transforms your website into a powerhouse.

Whether you’re a blogger or a small business owner, these essential tools can optimize your site’s performance, enhance user experience, and boost your online presence. From SEO wizards to social media champions and security guardians, the WordPress plugin ecosystem offers a wealth of options tailored to your unique needs.

As you set out on your WordPress journey, it’s essential to remember that choosing the right plugins and keeping them up to date is key to maintaining an exceptional website. Regularly evaluate your site’s performance, stay current with the latest trends, and keep yourself informed about new plugins that can further enhance your online presence.

Start exploring, experimenting, and watch your website soar to new heights. Your digital success story begins with the right plugins at your fingertips!